More Digital Marketing News
Google Ads Requires Disclosure For AI-Generated Content via @sejournal, @brookeosmundson
Google Ads adds AI disclosure labels for third-party creative. Learn how the new transparency requirements affect advertisers and campaign workflows. The post…
Bedazzled Trucks and Will Ferrell Comedies: Netflix and MLB’s Big Swing at the Home Run…
Netflix's marketing looks to make its first Home Run Derby an even bigger hit.
Evergreen Content Is Over – The Individual Is The Only Strategy Left via @sejournal…
Do individuals hold all the power in publishing now? Why the reverse halo effect is reshaping content strategy for every brand in search. The post Evergreen…
When Streaming TV Integrations Don’t Feel Like Ads
How Amazon, Tinuiti, Liquid I.V., and Sony authentically tapped into streaming TV fandoms
Only 28% Of Americans Trust AI Search – And That Gap Is Your SEO Opening via @sejournal…
Want to win the AI citation game? Build for the click-through moment, not just the citation. Here's where to start. The post Only 28% Of Americans Trust AI…
Liquid I.V. Weaves Spider-Man Into Its Growing Entertainment Strategy
The Unilever brand’s Spider-Man: Brand New Day partnership combines film, TV, retail, and experiential.
AI Agent Standards: What Do We Need To Know? via @sejournal, @chrisgreenseo
Overwhelmed by agentic web acronyms? Map each protocol to the problem it solves before deciding which ones deserve your attention. The post AI Agent Standards…
OpenAI’s Ad Business Is on Pace to Miss Its Own Forecast By 90%, Analyst Says
OpenAI is projecting $100 billion in ad revenue by 2030. Emarketer puts the ceiling for the entire chatbot ad market at just $5.41 billion.
The WebMCP Tools You Expose To Agents Can Be Used To Hijack Them via @sejournal…
WebMCP gives AI agents named tools to call, and a clean route for prompt injection. Here's what Chrome says to lock down first. The post The WebMCP Tools You…
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