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Google’s Updated Guidance Urges FTC Comp
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Google’s Updated Guidance Urges FTC Complaints Against Shady SEOs via @sejournal, @martini

Google now encourages FTC complaints in its SEO hiring guidance, while cautioning about AI SEO services, SEO tools, and misleading claims. The post Google’

Google Analytics Is Adding Google Busine
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Google Analytics Is Adding Google Business Profile Data via @sejournal, @MattGSouthern

Google has documented a native link between Google Business Profile and Google Analytics, bringing local metrics like calls and directions into GA reports. The

AI Literacy Is Not Prompt Literacy. Ann
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AI Literacy Is Not Prompt Literacy. Ann Handley Says It’s Judgment Literacy via @sejournal

Marketing expert Ann Handley reframes AI literacy as judgment literacy, emphasizing when to avoid AI rather than perfect prompts. The post AI Literacy Is Not Pr

Google Tests AI Search Data, UK Requires
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Google Tests AI Search Data, UK Requires Opt Out – SEO Pulse via @sejournal, @MattGSouther

Google tests AI visibility reports and an opt-out toggle as the UK requires new publisher controls for AI search features. The post Google Tests AI Search Data,

Google’s Sergey Brin Sees A Path To AGI
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Google’s Sergey Brin Sees A Path To AGI But Not Beyond It via @sejournal, @martinibuster

Google co-founder Sergey Brin says AI is heading toward AGI, but can't explain what comes next. The post Google’s Sergey Brin Sees A Path To AGI But Not B

What SEOs Should Read Before Labor Day,
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What SEOs Should Read Before Labor Day, 5 Books For A Transformative Summer via @sejournal

This summer's SEO reading list isn't about stepping back. It's about keeping up with a restructuring of search that's already underway. The post What SEOs Shoul

Google’s New Guidance Claims Authority O
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Google’s New Guidance Claims Authority Over SEO, Tools, And AEO/GEO via @sejournal, @marti

Google positions itself as the ground truth for SEO and AEO/GEO advice and questions third-party SEO tools, data and services. The post Google’s New Guida

Google Gives Sites AI Search Opt-Out, Bu
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Google Gives Sites AI Search Opt-Out, But Not The Data To Use It via @sejournal, @MattGSou

Google is beginning to let websites opt out of AI search, but the click data needed to make that decision isn't available yet. The post Google Gives Sites AI S

Your Next AI Visitor Will Know Who Sent
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Your Next AI Visitor Will Know Who Sent It via @sejournal, @slobodanmanic

Is your page contributing something an AI agent can't already get from the user's own data? Here's how blended retrieval changes that calculus. The post Your Ne

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