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AI Content Marketing For Agencies: 6 Ways To Stay Competitive Right Now
Discover how marketing agencies can transform their content strategy and boost client retention in the age of AI. The post AI Content Marketing For Agencies: 6…
Week of July 6 Cable News Ratings: MS NOW Grows in Demo and Viewers
MS NOW was also the first to break the news of Lindsey Graham’s death.
Google Is AI Mode’s No. 2 Cited Domain, Data Shows via @sejournal, @MattGSouthern
New data shows Google is now AI Mode's second most-cited domain, driven by Google-hosted Business Profile and Product Knowledge Panel cards. The post Google Is…
5 Lessons From the World Cup’s Best Marketing Plays—and Those That Missed the Mark
What separated the breakthroughs from those that just blended in.
Google Must Share Anonymized Search Data With Rivals via @sejournal, @MattGSouthern
EU binding rules require Google to share anonymized Search data with eligible rival engines and search-enabled AI chatbots. The post Google Must Share…
Social Marketing That Moves at the Speed of Sports
This post was created in partnership with Viral Nation Dynamic action and big plays are what make live sports so compelling to audiences, but traditional brand…
AI Answers About Your Locations Are Often Wrong – Check Before Customers Do via…
Wrong postcodes, closed-business claims, invented services: what vendor tests reveal about AI answers, and how to audit yours across five platforms. The post…
The Key to Building More Durable Brand Relationships
This post was created in partnership with Strava Professional sports offer brands compelling moments to reach audiences, but these are often one-off…
Google Is Bringing Local Services Ads Into Google Ads via @sejournal, @brookeosmundson
Google is moving Local Services Ads into Google Ads as Performance Max pay-per-lead campaigns, with bidding, reporting, and management changes beginning August…
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